Community Cultivator
Exploring how local organizations connect to their real world patrons
Scoutmob, GroupOn and other Flash Mob Promotions
First, I want to make sure to emphasis that the term Flash Mob is not negative. My very loose definition for this post is “getting a large number of people to act in a certain way, usually through social media.” There are a number of emerging (or emerged) solutions that follow a basic recipe for [...]
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Getting Started with Twitter
If you are thinking about using Twitter to promote your organization and don’t know where to start, this is the place. Look for additional posts to help with strategy!
Lynn Lilly with Blackout Productions and Lilly White Events
Lynn Lilly from Blackout Productions and Lilly White Events discusses how she helps her clients reach their target audience, creates an ongoing dialog with them and get “butts in seats”.
Link Centre- Tupelo’s non-profit Community Cultivator
The Link Centre in Tupelo, MS is a “non-profit that helps bring together arts, entertainment, culture, education and health. This interview with Melanie Deas and Rebecca Lane explores how they reach their target audience.
Alex Brounstein – Grindhouse Burgers Atlanta
Grindhouse Killer Burgers in the Sweet Auburn Curb Market is Alex Brounstein’s entry into the Atlanta burger market. This interview explores how he connects to his target audience, creates an ongoing dialog with patrons, and gets butts in seats.
Industries
- Grind House Killer Burgers – Atlanta’s new Burger Joint
- Chuck Kneeland – Steel Restaurant
- Janice Provost – owner of Parigi in Dallas, TX
- Salah Ananse – DJ, producer and promoter
- Clint Bradley – running a vacation rental property
- DJ Rodd Summers – Ambience Amplifier
- Howlies show in Atlanta
- Jake’s Ice Cream – Jake Rothschild’s Atlanta Ice Cream Dream
- Decatur Arts Festival – Location, Location, Location
- McDonald’s McCafe Coffee
Is Your Audience Listening?
By Marcel Crudele on July 12, 2010
This is a topic I’ve struggled with over the past few years. There are so many people that measure success based on the number of followers/fans they have, but I question how valuable these numbers are. Those companies that do email blasts to a billion people see success as a 2% click through rate…. they’re [...]
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